…with your staff, your clients or people you’ve never met. Communcation and sharing is the cornerstone of any healthy relationship. Informed and inspired… that’s the goal.
Water cooler chat may be good for a bit of post-office party gossip, but if it’s the only way your staff hear about what the company’s up to you may need to look at your internal comms. Don’t be derailed by chinese whispers – let’s make sure the right messages are getting through to the right people.
Copywriting
The way your organisation speaks reflects your company’s personality and is as much a part of your brand as your logo. Your writing style should be defined and consistent. Some clients like us to take care of all their writing, others get us to buddy check and edit internally generated copy to ensure it’s on brand and appropriate. This is particularly helpful for organisations with multiple authors. Whether the objective is to persuade, entertain or inform – we can help you find your voice and stick to it.
eNews
Simply being there isn’t enough. Anyone can put together a sentence but not everyone can craft content that excites and educates your audience like a professional content creator. Topical subjects with attention grabbing headlines, thought provoking copy and engaging images will lift your engagement levels dramatically… it’s a fine balance and we can help you get that mix just right.
Media Management
Don’t’ let your successes and milestones go unnoticed. From local to national press, we can get your stories out through our extensive media networks. We can help you source and write the good stuff, and we can also be there to shoulder the media when things don’t go quite according to plan. If you don’t have a media engagement plan, you’re probably overlooking one of the most effective forms of advertising, and you probably should give us a call.
Social Media
So why is it your teenage daughter has 11,000 followers on instagram and your well organised and well funded business only has 132? Why have all your friends quit facebook but your marketing department still insists you spend $300 a month on facebook campaigns? Why don’t more people like our posts and buy our stuff? We can tell you, just not here…
Video Production
Studies have shown that our brains are far more engaged by storytelling than by cold, hard facts. Stories are illustrative, easily memorable, and allow brands to create stronger emotional bonds with customers. Hello television advertising. While TVC’s may be out of reach for many, video isn’t, it’s the perfect storytelling medium. Creative masterpiece, functional product demonstration, and everything in-between – let’s get together and unleash your inner Peter Jackson.
Press Releases
While there is a growing distrust of “advertising”, people still believe much of what they read in the media. More content in your local rag, publication or news feed is supplied by businesses just like yours than you probably realise. Whether sharing your successes and milestones or simply sharing an opinion, content in the media will build your brands authority and reputation. Let’s get you out there…
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