Harvesting better sales

This one could be the greatest makeover we’ve ever worked on…

How do you tell a potential new client that their brand… ummm… isn’t great? Woodsman Pro’s slightly dated but charming old logo had been proudly displayed on machines that left their factory since day dot. How could you change it? Why would you change it?

Well there was a very good reason to change, and that was because of the growing disconnect between the image the old brand projected, and the level of sophistication and technology that defines Woodsman’s current products. Likewise the style and language being used on advertising and print collateral of the past wasn’t quite on point… so you get the picture, we’re talking a clean sweep across the board here.

The new brand is a better fit, and we’re stoked to have been trusted to undertake such a huge and all encompassing project. It’s been a pleasure to work with Dave and his team – and the exciting new stuff just keeps coming from these guys so watch this space.

Visit the site: woodsmanpro.co.nz