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Brand: strategy, identity, experience.
CLIENT

Apata Avocados

PROJECT

AvoScene Magazine Campaign

CLIENT

Apata Avocados

PROJECT

AvoScene Magazine Campaign

Cheeky by nature

In a landscape of austere horticultural brands, Apata’s avocado division stands out as the the cheeky outspoken alternative that refuses to take itself too seriously.

In a series of tongue-in-cheek full-page adverts run over a year we portrayed the love affair Apata has with avos, and gave growers some light entertainment to brighten their day. Just because you’re the best in your sector doesn’t mean you have to be a bore.

Deliverables

  • Campaign
  • Copywriting
  • Brand Development

Project team

Brent Devcich – Director / Strategy / Creative

“Clients with a sense of humour are always great to work with, and nobody’s got a better sense of humour than the team at Apata. The style of this campaign is an accurate reflection of the company culture. Apata may be overachievers, but they make sure they have a great time while they do it.”

Our Work
|

Get known. And loved.

At Devcich&Co we use well proven design and communciation skills to build and maintain our clients brands. Based in Mount Maunganui, NZ, we offer brand design, brand strategy, web design & development, print & digital advertising, marketing and promotion.

Contact

Unit 6, 332 Maunganui Road,
Mt Maunganui 3116,
New Zealand
P. +64 7 574 2911
E. hello@devcich.co.nz

More

Branding
Brand Management
Graphic Design
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Digital Marketing
Packaging Design
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Video & Photography
Copywriting